If you are in the retail industry but not selling on Shopee, you are missing out on many opportunities to grow your business. With approximately 50 million monthly visits, this website is ranked as the top e-commerce platform in the Philippines.
There is no better time than now to start online selling on Shopee. Let this be your guide in creating your own Shopee Seller account. From Shopee seller requirements to the step-by-step process, we’ll cover everything you need to know to be a Shopee Seller in the Philippines. Let’s get started
Why Sell Products On Shopee?
The Philippine e-commerce industry is expected to reach $22 billion by 2025 with a CAGR of 17%. This continual growth says a lot about the need for businesses to adopt e-commerce.
In the Philippines, Shopee is ranked as the most used e-commerce platform followed by Lazada and Amazon. In April 2023, the e-commerce platform received 51.7 million visits. This only means that online sellers on the Shopee platform can reach a massive number of customers.
The wide number of users that sellers can reach, however, isn’t the only benefit of selling on Shopee Philippines. The e-commerce platform offers exclusive features and services to help its sellers grow.
Shopee has a strong support team that is available 24/7 to assist both customers and sellers on the platform. They also have a dedicated seller center hub that helps sellers manage their customers, track their performance, and sell effectively.
Shopee online sellers also have access to a range of free marketing tools. They can host live events and promotional activities to interact with their buyers. Furthermore, Shopee sellers are allowed to create and customize vouchers to grow their customer base.
Finally, Shopee’s logistics and fulfillment team is among the most reliable. Shopee Xpress, their logistic service, allows all customers to track their items in real-time. They are also partnered with some of the most prominent companies such as 2Go, XDE Logistics, Ninja Van, Flash Express, and J&T Express. This means that the company is capable of fulfilling orders fast and safely for its customers.
What Are The Shopee Seller Requirements?
Shopee may require you to upload the necessary certification and documents before you can create a Shopee account to sell products. This requirement may vary depending on the type of seller account you wish to create.
If you have a Tax Identification Number, you will need to provide the following:
- Taxpayer Identification Number
- Copy of your BIR
- Certificate of Registration Form (BIR 2303)
- Business Name/Style
For brand owners:
- Trademark/IP certification.
For official distributors:
- Official distribution license/ authorization from the particular brand.
How To Make A Shopee Seller Account In The Philippines?
Now we’re on the juiciest step: how to make your own Shopee seller account. We’ve created simplified steps you can follow:
- Step#1: Visit the official site of Shopee Philippines
- Step#2: Choose your preferred account type and click Sign up. You can use your phone number or existing Facebook or Gmail account.
- Step#3: Go to the seller centre and log in using your username and password.
- Step#4: Fill in your shop information
- Step#5: Provide all the needed requirements
- Step#6: Once all your requirements are uploaded, click submit.
Checklist For Setting Up Your Shop Profile On Shopee
If you follow the steps above, you can have your own Shopee seller account. But before you start selling, it’s important to complete your profile to attract more customers. Be sure to fill in the following details to sell products more smoothly on the platform.
1. Shop Name: You can find this in the Shop Setting section. Choose a memorable name that reflects your shop and products.
2. Logo and cover photo: This is the first thing that appears to your customer when they search for your shop. Make sure to use a quality and professional-looking logo and cover photo.
2. Image and Videos: Also found in the Shop setting section. You can upload up to 5 images and videos. This is a good practice to strengthen your brand identity.
3. Shop Description: Write a short description to tell your customers what your shop is about. Don’t skip this part as this helps you gain their trust more easily.
4. Pick up Address: Go to “My Addresses,” and click on “+ Add a new address”. Make sure to provide accurate information.
5. Verify your number: For added protection, you need to verify your mobile number. To do this go to “My Account” and add your mobile number. You will need to enter the six-digit verification code to complete the process.
How To Sell On Shopee Philippines: Creating Your First Listing
Now that your profile is all set up, it’s time to create your first listing. To add a new product to your seller account, follow these simple steps:
- Step#1: Go to “My Products” and choose “Add a New Product”.
- Step#2: Enter the product name, category, attributes, and description.
- Step#3: Upload clear and professional photos of your product.
- Step#4: Configure shipping settings such as weight and parcel size.
How To Ship Your First Order On Shopee?
Congratulations! You have just received your first order from your Shopee store. However, it’s not time for celebration yet. You need to ship the item quickly and safely to your customer. Follow the steps below to get started:
- Step#1: Log in to the Seller Centre and select “My Sales”
- Step#2: Find the order that you want to ship under the “To Ship” tab and click on “Ship”
- Step#3: Arrange your shipment before the deadline indicated.
- Step#4: Pack your order according to Shopee’s “Order Packaging Guidelines” and attach the necessary documents.
- Step#5: Hand over the order to the logistics provider that you have chosen
How Much Do Seller Fees Cost on Shopee Philippines?
Listing your products on Shopee Philippines is completely free. However, seller fees are charged for every successful order made. Currently, there are three types of seller fees on Shopee: (1) commission fee, (2) transaction fee, and (3) service fee for joining promotions and other programs.
These seller fees enable Shopee to further support sellers in growing their online businesses through improved platform services, seamless payment transactions, and exclusive seller support programs.
Let’s break down all these Shopee seller fees one by one.
Shopee Commission Fees
According to Shopee, the commission fee serves as an ‘access fee’ imposed on sellers, for continued access to the services and benefits offered by their platform.
Shopee applies a category-specific commission fee. This is calculated based on the cost of goods sold (COGS) after accounting for seller-sponsored discounts and vouchers.
The Shopee commission fee rate varies depending on the seller account type and the product category.
Effective April 1, 2024, Shopee offers category-based commission fees ranging from 5% to 7.72% for Shopee Mall sellers and 5% to 6.50% for Shopee Marketplace sellers.
Shopee Transaction Fees
Transaction fees are the handling fees that cover the cost of processing payments using Shopee’s services.
Starting January 1st, 2024, Shopee charges 2.24% of the final amount a buyer pays after any seller discounts are applied. However, the transaction fee is charged before any Shopee discounts or rewards (like item rebates or Shopee coins) are deducted.
Shopee Service Fees
As mentioned, the Service Fees are applied only to Shopee sellers who joined the platforms’ Coins Cashback (CCB Program ), and Free Shipping (FSS) Program. That means the total service fee that the seller pays will depend on the program they join:
- Coins Cashback Program: When you join this program, you’ll need to pay a 3.36% fee (capped at ₱100) on the cost of your goods sold (COGS) for each successful order.
- Free Shipping Program: Sellers in this program pay a 5.6% fee on COGS for every successful order.
BIR 1% Withholding Tax (Effective July 15, 2024):
IMPORTANT UPDATE: Starting July 15, 2024, Shopee will automatically deduct a 1% Creditable Withholding Tax of 50% of your gross income (ie. 0.5% of your gross sales), following BIR Revenue Regulation No. 16-2023.
As a Shopee seller, you’ll be subject to a withholding tax on your Shopee sales if any of the following apply:
- Your shop made over ₱500,000 in the past year (or is on track to this year).
- You sell on other online platforms and their total sales (combined with Shopee) exceed ₱500,000.
- You fail to submit a “sworn declaration” about your total online sales.
To avoid any disruptions to your Shopee account, make sure you submit your complete business information on the platform by July 11th, 2024. Shopee may hide your listings or limit your account access if this information is missing.
Sell More On Shopee
With a complete guide, creating a seller account and selling products on Shopee can be that simple. However, it’s important to know there’s tough competition out there. You need to have a distinctive approach to stand out. Be Global E-commerce can help you with your e-commerce strategy.
We share our expertise and tools to help businesses grow online. We can be your partner to thrive in the e-commerce world. All you have to do is click that Contact Us button.
